(248) 289-1188

Our Team

If I have seen further than others it is by standing on the shoulders of giants.
– Isaac Newton


Leadership Team

Larry Gaskins
CFO Aleva Stores Team Member Larry Gaskins
Derek Gaskins
CEO Aleva Stores Team Member Derek Gaskins
Kellie Host
Director, Operations Aleva Stores Team Member Kellie Host
Carl LoPiccolo
Director, Purchasing Aleva Stores Team Member Carl LoPiccolo
Nicole Reich
Director, Retail Bloom Aleva Stores Team Member Nicole Reich
Scot Stier
Director, eCommerce Technology Aleva Stores Team Member Scot Stier
Courtney Washer
Manager, Marketplace Operations Aleva Stores Team Member Courtney Washer

Our Commitment
to Community

In addition to our commitment to our customers and employees, we believe it’s important to give back through volunteering and charitable donations.

Make-A-Wish® Michigan Foundation

Each year Aleva Stores President Derek Gaskins puts on a golf outing for the Make-A-Wish® Michigan Foundation. He also participates in the Wish-A-Mile® Bicycle Tour every year, which is the single largest fundraising event for Make-A-Wish® Michigan. Aleva supports the Wish-A-Mile Bicycle Tour each year by donating custom Make-A-Wish socks for participants.

Pair with Purchase

House brand Stego makes a Charity Series sock, with 25% of the purchase price going to Make-A-Wish® Michigan. Additionally, house medical brand VenActive offers a One Pair Purchased, One Pair Donated program.

Heart 2 Hart Detroit

Through our partnership with Heart 2 Hart Detroit, we have donated over 1,000 pairs of high-quality socks to homeless people in Detroit. H2HD is an organization who hands out life-sustaining items to hundreds of homeless and needy Detroiters.